EPISODE · Apr 1, 2022 · 32 MIN
A Bulletproof Business Model: Michael Dorf of City Winery
from FULL COMP: The Voice of the Restaurant Industry Revolution · host Josh Kopel
People post pandemic want an experience. Have you heard that before? But what kind of experience do they want? This isn't an industry where the margins allow for a lot of trial and error so I reached out to Michael Dorf, the founder of City Winery. Michael has created the perfect experience for his target market blending an elevated food menu with an in house winery and live entertainment. It's exactly what his customers want and today he's going to unpack how you can use the same formula to find out exactly what your customers want. For more on City Winery visit https://www.citywinery.com/ FULL COMP is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting: FULL COMP Restaurant Marketing School The Playbook Industry Town Halls
What this episode covers
People post pandemic want an experience. Have you heard that before? But what kind of experience do they want? This isn't an industry where the margins allow for a lot of trial and error so I reached out to Michael Dorf, the founder of City Winery. Michael has created the perfect experience for his target market blending an elevated food menu with an in house winery and live entertainment. It's exactly what his customers want and today he's going to unpack how you can use the same formula to find out exactly what your customers want. For more on City Winery visit https://www.citywinery.com/ FULL COMP is brought to you by Yelp for Restaurants: In July 2020, a few hundred employees formed Yelp for Restaurants. Our goal is to build tools that help restaurateurs do more with limited time. ________________________________ CLICK HERE to Chat with Josh Free Download: 5 Steps to Achieve a 15% Net Profit We have a lot more content coming your way! Be sure to check out the FULL COMP media universe by visiting: FULL COMP Restaurant Marketing School The Playbook Industry Town Halls
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A Bulletproof Business Model: Michael Dorf of City Winery
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