EPISODE · May 11, 2026 · 1H 8M
A chat with Epic vet Adam Nicholson from San Util Design
from THE BRECK EPIC PODCAST · host MikeMac
The first ever Breck Epic Podcast starts with MikeMac and San Util Design founder Adam Nicholson. It starts simply; "What are we gonna call this thing?" Inside we talk a lot about San Util Designs. How the Official Hydration and BMF Wallet of Breck Epic started. What it stands for. And where it's going. We also talk a bit about Adam's new Saguaro pack AND his love of hip packs (wth proper fit).I chose Adam as my first guest because I see a lot of us in him. He wants to make a great product that's fairly priced, thoughtfully made and that makes the cycling experience BETTER. We talk about design inspiration and philosophy, which is a great way to launch a recurring feature in ALL of our upcoming podcasts, a segment called, "WHO DO YOU LOVE?" Intended to call out good work, this iteration focuses on admiration for other designers and their work. The conversation concludes with a comparison of overseas manufacturing and domestic manufacturing, emphasizing the importance of quality control and rigorous standards. It then delves into the passion for craftsmanship and quality control in product design and production. It also explores the decision to relocate the business to a new location.TakeawaysQuality of materials and domestic sourcing: important considerations in product design and manufacturing. Good partners? Just as important.Overseas manufacturing can produce high-quality products when rigorous standards and quality control are in place. Passion for CraftsmanshipBusiness RelocationChapters00:00 Introduction and Podcast Naming06:08 The Genesis of San Util14:13 Inspiration and Design Philosophy20:18 Quality and Manufacturing38:52 Craftsmanship and Quality Control
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A chat with Epic vet Adam Nicholson from San Util Design
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