A Conversation with Jon Jones - REBOOT

In this week’s episode, Tracy and Mike interview Jon Jones, the CEO of Anthroware. Anthroware is a team of brilliant strategists, developers, designers, and engineers who build software for humans. Their  mission is to untangle the complexity in routine workflows by creating digital tools that automate, streamline, and simplify processes. Show Highlights:Jon discusses the evolution of Anthroware and how they have expanded their client services (2:30) Jon shares how Anthroware segments their customers based on their problem types, active vs. passive; latent vs. one with a defined solution. The group discusses how leaders can best match client fit with the strengths of your firm to create stronger value(6:45)The group discusses how to entrepreneurs should discern between “what they want” vs. “what the market demands” (18:30)Jon shares the process of defining a strategic vision both with Anthroware clients, and with the Anthroware internal team (33:40)Jon speaks to the research arm of Anthroware that allows them to be a strategic partner for their clients based on a strong understanding of the attitudes and beliefs of customers through “bottom-up value creation” (49:40)Related Links:Do you want to learn more about Anthroware? Check out their website at: https://www.anthroware.com/You can also follow Jon on LinkedIn, Twitter or InstagramLearn more about how TEAMES & CO builds effective and empowered teams that deliver results at https://teamesandco.com/teams/organizational-designFollow TEAMES & CO on Facebook  LinkedIn, Twitter (@teamesandco) and Instagram (@teamesandco)Want to watch the podcasts on video visit TEAMES & CO on YouTube. TEAMES Global is live!!! We will be launching new courses throughout the summer to support leaders and organizations as they empower their teams, connect with customers and reach their goals!!! Follow TEAMES Global on Facebook and LinkedIn, and sign up for a course today! Related Podcasts: Do you want to develop your leadership skills, but are struggling to find time? Learn more about how TEAMES Global can support you and your team? https://teamesandco.com/podcast/29Views expressed by guests are their own and may not reflect the views of TEAMES & CO. Mention of particular products or services and participation of a guest does not imply an endorsement by TEAMES & CO. The information provided is for educational and entertainment purposes and should not be taken as professional advice.Our podcast is edited by Nodderly (www.nodderly.com). A huge thank you to their team for the great video, audio and editing support!