EPISODE · Mar 23, 2007
A conversation with Steven Schreibman of Nationwide Insurance on the insurers' high profile television ads featuring Kevin Federline.
from The Insurance Marketing and Advertising Podcast
Nationwide made headlines when it continued its "Life Comes At You Fast" campaign with a high-profile ad launch during the 2007 Super Bowl. The ad, featuring Britney Spear's ex-husband Kevin Federline, drew nearly as much attention online and in advance of its debut as it did when aired.
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A conversation with Steven Schreibman of Nationwide Insurance on the insurers' high profile television ads featuring Kevin Federline.
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