A Corporate Layoff Sparked a Design Revolution - Hadiya Williams

Feeling stuck in a safe job while your creative dreams take a backseat? Sometimes an unexpected plot twist is just what you need to leap. In this episode, I'm chatting with artist Hadiya Williams about how getting laid off helped her build a thriving studio on her own terms. Hear how a 100-day challenge sparked her signature style, how she got into art school without a traditional portfolio, and how she blends AI with handcrafted ceramics. Hit play and get ready to turn life's scariest curveballs into your next big creative breakthrough!   Chapters 00:18 - Meet Hadiah Williams: Craft as Living Archive 01:39 - DC Roots, Elizabeth Catlett, and Cultural Memory 04:11 - Accidental Tech Career: Computer Science by Default 05:35 - The Mass Layoff and the Pivot to Graphic Design 07:18 - Applying to Art School with Maxwell Fan Art 11:23 - The Wedding Invitations That Sparked Black Pepper Papery Co. 15:24 - Harnessing Corporate Stress for Entrepreneurial Freedom 20:21 - Finding a Signature Voice Through the 100-Day Challenge 24:34 - Scaling an Art Practice Without Losing Your Soul 28:25 - Blending Generative AI, Clay, and 1970s Analog Nostalgia   Connect with Hadiya Follow her on Instagram: https://www.instagram.com/hadiyawilliams/?hl=en Hadiya website: https://www.hadiyawilliams.com/   Support the Show Website: http://www.martineseverin.comFollow on Instagram: @martine.severin | @thisishowwecreate_ Subscribe to the Newsletter: http://www.martineseverin.substack.com   This is How We Create is produced by Martine Severin. This episode was edited by Daniel Espinosa. Podcast show art is designed by Violetta Encarnación. Music by Timothy Infinite.   Subscribe wherever you get your podcasts Leave a review Follow us on social media Share with fellow creatives