A Day in the Life of OBM Jackie Appleby (8+ Years in the Game, Still Evolving + Leading with Intention)

There’s a moment in every OBM’s journey when what got you here won’t get you there. You’ve built strong systems, landed solid clients, and grown your team… but you’re craving more sustainability, stronger leadership, and space to evolve.In this episode of The OBM Show, I’m sitting down with Accredited OBM Jackie Appleby, founder of Diligent Assist, who’s been working in the OBM space for over eight years. Jackie didn’t join OBM School to start from scratch - she joined to refine what was already working and to build with even more clarity, intention, and structure.We’re talking about what it looks like to grow your OBM business from solid to sustainable, to choose better-fit clients, to lead your team with integrity, and to hire support that helps you grow (yes, even your own OBM).Here’s what we cover:How Jackie built a multi six-figure OBM business before Accreditation - and what made her joinThe power of systems, SOPs, and client boundaries to protect your energyWhat it looks like to lead both clients and team as your business scalesWhy she hired her own OBM - and how it transformed her capacityHow her Accreditation pod became a long-term support systemThis episode is a must-listen for experienced OBMs ready to evolve, lead, and scale with intention.—------------Thanks for tuning in to The OBM Show - your go-to podcast for Online Business Managers and entrepreneurs who want to scale strategically and sustainably.If this episode resonated with you, be sure to follow the show and leave a review. It helps more aspiring and established Online Business Managers find this content and grow their businesses with confidence.✨ Ready to take the next step? Grab your free OBM Starter Kit → obmschool.com/starter Explore more tools and trainings → obmschool.com/resources Learn about becoming a CPD-certified Accredited Online Business Manager → obmaccreditation.com🧭 Not sure where to start?Find out your OBM Archetype and get personalized next steps → obmschool.com/quiz📺 Prefer to watch? Subscribe to our Youtube Channel and hit the bell icon to get notified when we drop a new video → youtube.com/@SarahNokedOBMUntil next time, keep building the business behind the business.