A Different Approach to Franchise and Multi-unit Investments

What does it take to build value across hundreds, or even thousands, of franchise locations? In this episode of Private Equity 360, host Bob Woosley sits down with Scott Romanoff, Co-Founder and Co-Managing Partner of Franchise Equity Partners, to explore a differentiated approach to multi-unit investing. Scott shares how his team identifies high-growth franchise systems, partners with top operators, and uses data, marketing, and strategic capital to scale performance across diverse sectors like quick service restaurants, auto services, and home services. From evaluating brand momentum and white space opportunities to navigating complex ownership structures and exit strategies, this conversation offers a closer look at how private equity is rethinking value creation in the franchise space. About Our Speakers: Bob Woosley, National Private Equity Practice Leader, Frazier & Deeter Scott Romanoff, Co-Managing Partner, Franchise Equity Partners