A Discussion On Business Sales With Annie P. Ruggles

Annie P. Ruggles got her start in that crucible of all successful salespeople; musical theater. After moving up - being pushed up, more accurately - through the ranks at the theater house, she found herself in the role of marketing manager without any training or experience and discovered a knack for promotion. After leaving to enter the psychology coaching space, she soon found herself surrounded by people who didn’t want to be coached on happiness, but rather on how to make their own coaching profitable. In the end, their primary stumbling block was the same stumbling block that exists in all marketing, the fact that successfully promoting a service and asking for sales are not the same thing, and people are often not comfortable with that fact no matter how ethical or necessary their service may be. With the goal of overturning the common wisdom that the art of selling is indistinguishable from the art of manipulation in mind, Annie founded the Non-Sleazy Sales Academy. Zach and Andy talk all things sales with Annie to include the art of the close in sales, how to best approach a sales conversation and that actually introverts make really good salespeople! Hit that subscribe button so you don't miss an episode of the Generate Your Value Podcast!