A era da IoT nas smart cities episode artwork

EPISODE · Jul 30, 2025 · 30 MIN

A era da IoT nas smart cities

from MIT Technology Review Brasil · host TEC.INSTITUTE

Neste episódio, Hudson Mendonça, VP de Energia e Sustentabilidade da MIT Technology Review Brasil e CEO do Energy Summit, recebe Rodrigo Kallas, CEO da Kallas Mídia OOH, para um bate-papo sobre o papel da mídia Out of Home (OOH) no desenvolvimento das Smart Cities (cidades inteligentes).Rodrigo explica como o mobiliário urbano, incluindo abrigos de ônibus, relógios digitais, totens de informação e carregadores para carros elétricos, vem se transformando em uma infraestrutura tecnológica essencial para conectar cidades e cidadãos.Além disso, ele também detalha a evolução tecnológica do setor, desde os antigos cartazes manuais até as modernas telas digitais conectadas via 5G, capazes de transmitir conteúdos em tempo real e interagir com o público por meio de sensores e comandos de toque.O podcast é um oferecimento do Kallas Mídia OOH.

Neste episódio, Hudson Mendonça, VP de Energia e Sustentabilidade da MIT Technology Review Brasil e CEO do Energy Summit, recebe Rodrigo Kallas, CEO da Kallas Mídia OOH, para um bate-papo sobre o papel da mídia Out of Home (OOH) no desenvolvimento das Smart Cities (cidades inteligentes).Rodrigo explica como o mobiliário urbano, incluindo abrigos de ônibus, relógios digitais, totens de informação e carregadores para carros elétricos, vem se transformando em uma infraestrutura tecnológica essencial para conectar cidades e cidadãos.Além disso, ele também detalha a evolução tecnológica do setor, desde os antigos cartazes manuais até as modernas telas digitais conectadas via 5G, capazes de transmitir conteúdos em tempo real e interagir com o público por meio de sensores e comandos de toque.O podcast é um oferecimento do Kallas Mídia OOH.

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A era da IoT nas smart cities

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Frequently Asked Questions

How long is this episode of MIT Technology Review Brasil?

This episode is 30 minutes long.

When was this MIT Technology Review Brasil episode published?

This episode was published on July 30, 2025.

What is this episode about?

Neste episódio, Hudson Mendonça, VP de Energia e Sustentabilidade da MIT Technology Review Brasil e CEO do Energy Summit, recebe Rodrigo Kallas, CEO da Kallas Mídia OOH, para um bate-papo sobre o papel da mídia Out of Home (OOH) no desenvolvimento...

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