A father's tragic loss led to the creation of a campaign aimed at saving the lives of young people

After the accidental overdose death of Steve Borisenko’s young son Jacob in 2021 Steve wanted find a way to help youth who are struggling with substance use as well as their parents. With the help of community partners and Moonbase, a local multi-media marketing company, a new digital resource guide and marketing campaign was created to help address the rising number of youth substance overdoses and deaths in Niagara.On this episode of Searching for Solutions, Steve talks about the creation of the website www.savemylife.ca and how it has become a tool to help young people and parents navigating the difficulties of substance use and abuse.