EPISODE · May 10, 2021 · 16 MIN
A Glimpse into the Future of the CPG Industry
from The Future of Commerce Podcast · host The Future of Commerce
Guests include:Ratul Shah, Head of Product Marketing | Customer Data Solutions at SAPJavier Flores, Global Industry Principal | Consumer Products at SAPSunny Neely, Global Solution Director | Consumer Products at SAPRitu Saluja, Global CX Advisor | CPG & Retail at SAP Links to Learn MoreBlog - Third Party Cookies Are Ending: What to do?Webcast - What's the Ideal Customer Data Strategy for your Brand?Explore SAP Customer Data CloudArticle of the Week - Is it Easy For Your Customers to Buy From You?
What this episode covers
As customer acquisition gets tougher, customer retention becomes paramount. What strategies and technology solutions are CPG brands adopting now that will increase customer lifetime value far into the future? This is Episode 3 of our new series: Customer Data - The Key to Consumer Packaged Goods Success in the Digital-First Economy
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A Glimpse into the Future of the CPG Industry
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