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A Group Chat Inspired a Multimillion-Dollar Brand

EPISODE · Aug 6, 2024 · 32 MIN

A Group Chat Inspired a Multimillion-Dollar Brand

from Shopify Masters · host Shopify

"Dad gang" was a common refrain in the founders' group chat before it became the name of their company. Three friends, Bart Szaniewski, Grant Eastey, and Ejay O’Donnell, share how they built a brand from the term.To learn more about Dad Gang and show notes: https://www.shopify.com/blog/dad-gang-community Subscribe and watch Shopify Masters on YouTube!Sign up for your FREE Shopify Trial here.

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A Group Chat Inspired a Multimillion-Dollar Brand

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