A Hawk In The Backyard;

We catch up after a break and trade stories that start funny and end surprisingly relevant to the real estate market. Then we dig into the Zillow and MLS chaos, why relationship based lead generation is safer than buying leads, and what real skill looks like when deals get messy. • a fledgling red tail hawk stuck in a tiny East Dallas yard and what it teaches about problem solving • board nominations and interviews and why leadership rooms feel intimidating • MRED versus Zillow and how a syndication shutdown can erase listings overnight • why consumers now ask about portals, off market listings, and real estate headlines • the business model risk of relying on bought leads and why relationships still win • the skill gap showing up in appraisal shortfalls, inspections, negotiations, and possession issues • relaunching listings with better staging, photos, and lifestyle marketing instead of “good enough” • training, collaboration, and aligning with strong coaches, teams, and broker support Be watching for Ashley to come teach at my brokerage soon. It’ll be open to everybody.