A IMPORTÂNCIA dos BONÉS nos esportes americanos, F1, MotoGP e + | Guilherme Nogueira, CEO da NEW ERA

from Motorsport.com Brasil · host Motor1 Brasil

A New Era está no mercado de vestuários há mais de 100 anos e é uma marca reconhecida nos esportes americanos e – mais recentemente – no esporte a motor, com bonés e roupas da F1, MotoGP, NASCAR e outras disciplinas. A edição de Motorsport Business recebe o CEO da companhia no Brasil, Guilherme Nogueira, que explica as estratégias da empresa no Brasil, além de dar um contexto histórico espetacular sobre bonés. A apresentação é de Erick Gabriel, com a participação de Felipe Motta, apresentador dos canais ESPN.

Episode metadata supplied by the publisher feed · Published May 16, 2026

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A IMPORTÂNCIA dos BONÉS nos esportes americanos, F1, MotoGP e + | Guilherme Nogueira, CEO da NEW ERA

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