A Little Brand Loyalty...YEAH!
from A Little Knowledge Hosted by Jackson Connor & Joseph Monaco
This week on A Little Knowledge, Joe takes the reins as we dive headfirst into the world of brand loyalty. From the products we swear by to the companies we refuse to support, Joe and Jackson explore what makes us loyal to a brand and just how far we're willing to go to defend our favorites. Are our preferences really our own, or have family, friends, and clever marketing been making our decisions for us all along? And when does brand loyalty cross the line into blind devotion? We explore what earns our loyalty, what breaks it, and whether the brands we love say more about us than we'd like to admit.
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