A New Take on Treatment Adoption - DELTAMV’S INSIGHT BITE...

What this episode covers

The pharmaceutical industry is using models for treatment adoption that can be traced back over a hundred years. At DeltaMV, we question how relevant these models are in today’s digital world. Should we be looking over the fence at FMCG models and move on from the established approach? In this episode, we share key insights from our conversations with clinicians across Asia-Pacific around how they adopt new treatments.

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Frequently Asked Questions

How long is this episode of DELTAMV’S INSIGHT BITES?

This episode is 7 minutes long.

When was this DELTAMV’S INSIGHT BITES episode published?

This episode was published on September 18, 2024.

What is this episode about?

The pharmaceutical industry is using models for treatment adoption that can be traced back over a hundred years. At DeltaMV, we question how relevant these models are in today’s digital world. Should we be looking over the fence at FMCG models and...

Is there a transcript available for this episode?

Yes, a full transcript is available for this episode. You can read the complete transcript on the episode page.

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