A Rare Bird: Fair Market Value for Key Opinion Leaders

Send us Fan MailCompensating Key Opinion Leaders (KOLs) or thought leaders is a little different than regular physician compensation. In this episode, Captain Integrity Bob Wade walks you through how to evaluate KOL compensation. Hear why not every physician is a KOL, why you need to look at the services requested to be performed, how everything boils down to an hourly rate, the importance of the market, and Captain Integrity’s hobby of bird-watching. Learn more at CaptainIntegrity.com