A Recipe for Disaster? 4 Roses
from Whiskey Happens Hosted by Whiskey Happens
In this episode of Pour Decisions, hosts Garrett and Travis delve into the current landscape of the bourbon industry, discussing pricing trends, anticipated new releases, and the intricacies of Four Roses’ ten distinct bourbon recipes. Episode Highlights: • The State of Bourbon Pricing: We explore how the bourbon market has evolved, with demand softening and supply at unprecedented levels, leading distillers to balance sales stabilization with margin preservation.  • Upcoming Bourbon Releases: A look at some of the most anticipated bourbons hitting the shelves in 2025. • Four Roses’ Ten Recipes: An in-depth discussion on Four Roses’ unique approach of combining two mash bills with five proprietary yeast strains to craft ten distinct bourbon recipes, each contributing unique flavors to their expressions.  A must-listen for bourbon enthusiasts keen on understanding market dynamics, discovering new bottles, and appreciating the craftsmanship behind Four Roses’ offerings. Follow for More Bourbon Content: • Instagram & Facebook: Whiskey Happens Share your thoughts on bourbon pricing trends and let us know which Four Roses recipe is your favorite. Cheers!
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