A rough guide to negotiation

I reckon I'm qualified to post this podcast based as much on a legacy of failures in negotiation and the odd success. I have been holding back on recording a podcast on negotiation - it's a complex area, with hours of content but you have to start somewhere. Negotiation is the business end of sales - where you earn your commission or get sacked, as I once did. Sources I would recommend are the Negotiate like the pros, JP Dolan, Never split the difference, Chris Voss Harvard University to name but a few. Big question is - are you a townie or a culchie?