EPISODE · Jul 8, 2025 · 38 MIN
A Sales Leader’s Blueprint
from Knack 4 Business · host Dan Gibson, Wayne Pratt, Bernie Franzgrote
How can MedTech innovators effectively bring life-changing technologies to market in a complex healthcare world?In this episode of Knack 4 Business, we welcome Dan Gibson of Gibson Growth Insights, a MedTech sales leader with over 20 years of experience. Dan has helped pioneering companies bridge the gap between innovation and impact—especially in the intricate systems of healthcare in North America.From deep sales strategy to navigating regulatory challenges, this episode offers listeners a masterclass in how to sell complex medical solutions and thrive in a competitive marketplace.🎙️ Watch the full episode on YouTube: Click here Key Topics Covered:How to bring MedTech innovations to market successfullySales leadership best practices in regulated industriesKey differences between U.S. and Canadian healthcareHow AI and machine learning are transforming MedTechWhat startup founders need to know about selling complex techLeadership tips from decades in the field Guest Resources📧 Email: [email protected]🌐 Website: gibsongrowthinsights.com🔗 LinkedIn: Dan Gibson Supporters & Special ThanksCarl Richards, Podcast Solutions Made Simple – expert podcast producerFred Crouch, Property Wizard Podcast – real estate investor and podcast cohostJovan Strika, @Hive Coworking – vibrant community for business networkingMelanie Webber – invaluable business partner and producerWayne Pratt, Motive8U Inc – podcast cohost and business coachBernie Franzgrote – host and co-creator of Knack 4 Business Sponsor Highlights🔧 Descript – AI-powered audio and video editing made simple🏢 @Hive Coworking – The networked workspace where great ideas thrive📈 Property Wizard Podcast – Real estate investing insights from the pros🌐 Notionhive – Custom websites and apps that work as well as they look🌍 East Trade Winds – Where entrepreneurs grow through global connection Let’s ConnectGot feedback or questions? Email us at: 📩 [email protected]🧭 Want to explore more episodes? Click here Disclaimer: Everything you heard today is for educational purposes only. It's not professional advice. Before you act on anything — talk to a certified expert in your area. Your accountant. Your lawyer. Someone who knows your situation.We share perspectives. You make the decisions.Want more? Head over to blog.knack4business.com — packed with practical episodes on AI, marketing, leadership, and growth. No fluff. Just the good stuff. Subscribe while you're there.Until next time; keep building. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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What this episode covers
A MedTech sales expert shares how to bring medical innovations to market, navigate U.S. vs. Canadian healthcare, and lead with insight. ________________________________________ Who This Podcast is For: Startup founders, solopreneurs, and scaling business owners in MedTech, health innovation, and B2B sales. ________________________________________ What You’ll Gain: Actionable insights, hard-won sales lessons, and real growth strategies to move your medical tech business forward.
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A Sales Leader’s Blueprint
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