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A Sotol Difference with Aaron Dujovne episode artwork

May 15, 2026 47 min

A Sotol Difference with Aaron Dujovne

from The Speakeasy

Sotol is not an agave product, but it often gets marketed that way to consumers, posing a conundrum for the folks that make it. Aaron Dujovne, Co-Founder of Casa Lotos Sotol sits down with Greg and Sother to talk about differentiating his product from agave spirits, what makes a desert spoon plant unique, how you market sotol to today’s consumer and how the heck this stuff is distilled anyway PLUS, is Alamo Drafthouse enshittifying? Greg breaks down a recent experience and discusses whether ordering off a screen is the death knell of customer service. Follow Casa Lotos on Instagram at @casalotos LINKS Become a Regular: patreon.com/SpeakeasyRegulars For resources on dealing with cold hard water agents in your community visit nouswithoutyou.la/ and @thenycalliance The Speakeasy is now on YouTube! Tune in to “see” what we’re talking about at youtube.com/@Speakeasy.Podcast

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A Sotol Difference with Aaron Dujovne

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This episode was published on May 15, 2026.

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