A Stay-at-Home Mom With a Blow Dryer and Two Toddlers | How Alli Webb Built Drybar

Alli Webb was a stay-at-home mom with two toddlers, a background in hair, and zero business plan. What she had was a gap in the market, a Yahoo mommy group, and the audacity to charge $40 to drive across LA and blow out her friends’ hair.That side hustle became Drybar — 150+ locations and $255 million later. And this was not planned. In this episode, we trace how a mom who needed something for herself accidentally built an industry. We cover the mobile blowout days, the leap to a brick-and-mortar with her brother’s money and her husband’s creative vision, and what it actually looks like when lightning strikes in the first week of opening.We also don’t skip the hard part — building something massive doesn’t insulate you from everything falling apart personally.If you’re in the middle of building something while your kids are small and your life feels messy, this one’s for you.Follow us on instagram at https://www.instagram.com/wearefidiSubscribe to our newsletter at https://wearefidi.com/And lets chat about everything you're doing in life and in your business. Chaos is welcomed.