A to Z Sports: A pivot to video

Austin Stanley and Zach Bingham join us to discuss the evolution of A to Z Sports. Where did the idea to go digital come from? What were the challenges in traditional media you wanted to avoid? When was the lightbulb moment around the strength of video? How does being in front of the camera change your content? What advantages does video offer to advertisers and do they understand that value? What is the future of A to Z Sports? And why Dallas? Ratings and Recs: Huddle Up and Jordan Ritter Conn