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EPISODE · Apr 27, 2026 · 33 MIN

A wine with: Fi Mims

from SPARK Founders · host Danielle Lewis

#awinewith Fi Mims, Founder of Fi Mims Photography fimimsphotography.com.au In this episode we talked about... Why women in business over 40 face a completely different set of challenges and opportunities. How your business should evolve alongside your life, energy, and responsibilities. Building a successful business is not just about profit, it’s about sustainability. Personal branding starts with understanding your “why”, values, and ideal client. You don’t need to share everything online—just what aligns with how you want to show up. Authenticity is your biggest advantage in a world of AI-generated content. Storytelling is one of the most powerful ways to connect and stand out. Content can be simplified into three pillars: authority, personal connection, and promotion. Waiting too long to get help in your business will slow your growth and lead to burnout. Outsourcing (even small tasks) can completely transform your capacity and scalability. Your business should be designed around the life you want—not the other way around. Get more SPARK in your business… SPARK Instagram Community | https://www.instagram.com/sparkbusiness.global/ FREE SPARK CEO Scorecard | https://sparkbusiness.global/the-spark-ceo-scorecard $15k Quarterly Cash Grants for Women in Business | https://sparkbusiness.global/spark-women-in-business-grants Join The SPARK CEO Hub | https://sparkbusiness.global/spark-ceo-hub Thank you to IP Australia for supporting the SPARK podcast and women in business.

Episode metadata supplied by the publisher feed · Published Apr 27, 2026

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A wine with: Fi Mims

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