A&R: Building Your Best Career with Universal Music Canada's, Amanda Kingsland

Amanda Kingsland has spent over twenty years in the music industry, and it all started in radio. She worked tirelessly over the years, diving into every area of interest she could, while also working at Rogers as a Music Director.After years of advocation for artists, Canadian music, and representation in Country music, Amanda transitioned out of radio in 2021, making the move to Universal Music Canada as Director of A&R, where she's since been promoted to Vice President. Amanda's role really involves making artists and their music ready for fans. From discovery and scouting, to building a roster, selecting music, and connecting artists to collaborators, the role of A&R is really embedded in an artist's career.Amanda shared some great advice for independent artists who don't have labels and A&R folks on their teams. She also offers an exercise for artists who are working independently.Her greatest advice? Networking. Sending emails. Following up with people. Follow Amanda Kingsland on Instagram.This is mastered., a Front Porch Production. Join Logan Miller and Jenna Weishar, the hosts of CCMA-nominated On the Porch with Front Porch Music for this mini-series offering crash courses on the ins and outs of the music industry and business. Expert guests from across the Canadian music landscape sit down with Jenna and Logan to discuss labels, getting shows booked, landing festival slots, A&R, social media and the digital world, and more! For more support with your music career, visit www.masteredbyfp.com. mastered. by Front Porch Music is a Front Porch Production, hosted by Logan Miller and Jenna Weishar. mastered. by Front Porch Music is produced by Logan Miller, Jenna Weishar, and Jason Saunders. The theme song for this podcast was written, produced, and performed by Keith Hundt.