Aaron Gatti, CEO of Brami, building the fastest growing pasta brand in the US by focusing on health!

Aaron has simplified the ingredients needed for pasta while preserving the iconic Italian imprint on the category. He created Brami, which only is made up of serum wheat semolina and lupini bean flour. Brami has built its brand around being very nutrient rich, something the lupini bean flour helps with greatly, as well as their simple process. This has lead to immense success as more consumers shift to wanting a healthier yet great tasting pasta alternative! Aaron talks about how his interest in being an entrepreneur began, how the idea for Brami came about, and why he choose to focus on the lupini bean flour. He also discusses his future ambitions and where he sees the pasta category going!