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Abracadabra. I Create as I Speak. episode artwork

Oct 13, 2026 5 min

Abracadabra. I Create as I Speak.

from The Matt J Hanham Show Hosted by Matt J Hanham

Abracadabra. One popular reading of where it comes from is Aramaic, and it roughly means: I create as I speak. The origin is argued about, and I don't really mind, because the idea is right. What you say out loud has a habit of becoming the thing you create. This episode is about the stories business owners tell about their own business, and why they tend to come true. In this one: Star Trek, the flip phone, and why stories aren't predictions, they're blueprints The Jetsons, and how much of that future is arriving right now Why decades of dystopian fiction train us to expect the worst and aim low The small business version: What happens when we say things like "winter's always slow," "nobody round here pays for quality," "I tried social media, it doesn't work for me" Hearing your own repeated lines, and saying the opposite out loud The best way to predict the future is to create it, and it starts with what you say out loud. Over to you: what's the line you're going to start saying from today?

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