ABS Ep. 15: The value of creating strong message of the value of academic services and advertising

from Academic business systems: A podcast and workout · host Scott Warren

Creating explanations for the value of what we’re selling in higher education is difficult if we assume they have value. Scott talks about burying that ego and why advertising with strong value messages is important.

Episode metadata supplied by the publisher feed · Published Nov 10, 2019

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ABS Ep. 15: The value of creating strong message of the value of academic services and advertising

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