Abstract Essay, now in its sixth season, proudly features Jamie Coleman, Social Media Strategist and Founder of ByJamieSocial, as our special guest. Join us for an insightful conversation on social media strategy, personal branding.

Jamie Coleman Social Media Strategist & Founder of By JamieSocial Jamie Coleman is a digital marketing leader and the founder of ByJamieSocial, a strategy company focused on helping creators and brands grow through intentional content, strong positioning, and data-driven decision making. With over a decade of experience across media, marketing, and tech, she brings a unique perspective on how content, analytics, and storytelling intersect to drive measurable business results. Her work centers on helping creators move beyond surface-level growth and build content ecosystems that convert, whether that’s into loyal audiences, consistent brand partnerships, or scalable revenue streams. Known for her direct and strategic approach, Jamie challenges the idea that going viral is the goal, instead focusing on building sustainable growth through clarity, consistency, and conversion.