EPISODE · Nov 7, 2023 · 4 MIN
Acast's Sales Growth, Podcast Listener Consumer Verticals, AdWeek's Podcast Awards, & More
from Sounds Profitable
Here's what you need to know for today in the business of podcasting: What types of podcast listeners are which types of consumers? By Brad HillAcast’s US bet pays off with 55% net sales growth in North America by Reem MakariConsumer attention and ad spend are mismatched. Where does that leave advertisers? By Sara LebowThe Top 50 Podcasts in the U.S. Q3 2023 from Edison Podcast MetricsBrands Still Test Interactive Voice Ads Years After Launch by Stephen Lepitak…as for the rest of the news: BBC Studios grows its audio unit, The Hollywood Reporter covers a big investment in athlete-hosted video podcasts, and Succession takes home top podcast at the AdWeek Podcast Awards.
What this episode covers
Here's what you need to know for today in the business of podcasting: What types of podcast listeners are which types of consumers? By Brad HillAcast’s US bet pays off with 55% net sales growth in North America by Reem MakariConsumer attention and ad spend are mismatched. Where does that leave advertisers? By Sara LebowThe Top 50 Podcasts in the U.S. Q3 2023 from Edison Podcast MetricsBrands Still Test Interactive Voice Ads Years After Launch by Stephen Lepitak…as for the rest of the news: BBC Studios grows its audio unit, The Hollywood Reporter covers a big investment in athlete-hosted video podcasts, and Succession takes home top podcast at the AdWeek Podcast Awards.
NOW PLAYING
Acast's Sales Growth, Podcast Listener Consumer Verticals, AdWeek's Podcast Awards, & More
No transcript for this episode yet
Similar Episodes
No similar episodes found.
Similar Podcasts
No similar podcasts found.