Accidental Entrepreneur: How a Series of Events Led Serena to Build a Business

In the latest episode of "Fearless and Flawed: Women in Charge," we explored the fascinating journey of Serena Reynolds, founder of Conceptiv. Serena's story began in the dot-com boom, a time of chaos and innovation. She navigated this period with a knack for problem-solving and a fearless approach to new challenges. Serena's entrepreneurial journey truly began when she was made redundant from her job. Rather than seeing it as a setback, she viewed it as an opportunity. This pivot allowed her to choose her projects and clients, fostering a newfound sense of freedom and creativity.