Across the Desk: Move Communications Up the List

Have you ever had a friend that you can go years without talking to but when you pick up the phone it's like no time has passed? What if they asked you to help them move? Still feeling chatty? Me either. That's what can happen if you don't communicate with your customers on a regular basis. When you have something to sell or an event for them to come to and you send out that invite? Chances are, they'll treat your invite much like you might react to the moving request. The conversation will be over. But if you take control of your communications and offer helpful content, keep in touch, and share some laughs, then when it comes time to ask, they'll be listening. If communications hasn't been on the top 5 of your businesses to do list, it's time to get it on there. Use 2017 as your goal year to take steps to keeping the conversation going. How? That's what we're going to chat about today. A simple solution to start a 3 month comms plan with an added bonus tip for your website. Take a listen and build your plan. You might be surprised what starts moving for you!