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ACV versus ARPA When Segmenting Your Customer Base

EPISODE · Nov 29, 2023 · 2 MIN

ACV versus ARPA When Segmenting Your Customer Base

from SaaS Metrics School · host Ben Murray

In episode #136, I address the jargon of SaaS. ACV and ARPA are important concepts to understand and track in your business. What if legacy users on different contracts? - What is ACV? - What is ARPA - Segmenting our customer base Subscribe to Ben’s SaaS metrics newsletter: https://saasmetricsschool.beehiiv.com/subscribe Subscribe to Ben’s SaaS monthly newsletter: https://mailchi.mp/df1db6bf8bca/the-saas-cfo-sign-up-landing-page SaaS Metrics courses here: https://www.thesaasacademy.com/ Join Ben’s SaaS community here: https://www.thesaasacademy.com/offers/ivNjwYDx/checkout Follow Ben on LinkedIn: https://www.linkedin.com/in/benrmurray

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ACV versus ARPA When Segmenting Your Customer Base

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