Adjusting to Customer and Market Changes: The Impact of Customer Data on Customer Loyalty Strategies

from Leaders in Customer Loyalty, Powered by Loyalty360 · host Loyalty360

Send us Fan MailMark Johnson, CEO of Loyalty360, spoke with Diane Eichler, Senior Vice President of Marketing at Kampgrounds of America, Inc., about the brand’s customer loyalty efforts, how it collects and uses customer data, and how it builds emotional loyalty among travelers.

Episode metadata supplied by the publisher feed · Published Mar 17, 2023

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Adjusting to Customer and Market Changes: The Impact of Customer Data on Customer Loyalty Strategies

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