EPISODE · Jun 21, 2025 · 3 MIN
“Admitting I was fooled would mean admitting I was wrong — and I can’t do that.”
from Michael and Sarah Walker · host Elephant in the Ink Room
Even obvious lies, when repeated enough, start to feel true. This is known as the illusory truth effect. The more often we hear something — even if it's absurd — the more familiar and comfortable it feels.
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“Admitting I was fooled would mean admitting I was wrong — and I can’t do that.”
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