Adnan Ahmed: Head of Strategy at Starling Bank | Keynote: Finance #EBL2022

Adnan Ahmed, Head of Strategy at Starling Bank spoke on the first day of Elite Business Live on 10 March for the Financial Management talk, explaining why business model innovation is important during these changing times, the dos and don’ts of changing the way you operate your company, and why it is important to be adaptable with ever-changing consumer demands.