Adobe CFO John Murphy & Adobe's Winning Play

Growth is one thing. Purposeful growth another. Can the two be linked? And what does it take to move not only an established firm but also its people to embrace the required change?  One thing is certain – it’s not easy. Can we learn how to approach purposeful growth by applying lessons learned from a top innovator?In this episode of the Chief Growth Officer Podcast, Adobe CFO John Murphy discusses how he and his colleagues stay innovative by systematically working with customers to learn and sense what’s on the horizon, moving ideas through a framework that shakes out the winners from the losers, and harmonizing the organization’s capabilities and culture in order to best deliver results.