EPISODE · May 12, 2015 · 36 MIN
Adsquare: Why Location Context Powers Better Programmatic Advertising
from Mobile Presence · host WMR.FM
Today we celebrate 150 episodes of Mobile Presence and recount the mobile mega-trends that have rocked the industry since the show made its debut in 2009. Top of the list is programmatic advertising, which is why we ask Tom Laband — CEO of adsquare, Europe’s leading provider for mobile audience data — for his advice. The post adsquare: Why Location Context Powers Better Programmatic Advertising appeared first on Mobile Presence.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy
What this episode covers
Today we celebrate 150 episodes of Mobile Presence and recount the mobile mega-trends that have rocked the industry since the show made its debut in 2009. Top of the list is programmatic advertising, which is why we ask Tom Laband — CEO of adsquare, Europe’s leading provider for mobile audience data — for his advice. The post adsquare: Why Location Context Powers Better Programmatic Advertising appeared first on Mobile Presence. Advertising Inquiries: https://redcircle.com/brands Privacy & Opt-Out: https://redcircle.com/privacy
NOW PLAYING
Adsquare: Why Location Context Powers Better Programmatic Advertising
No transcript for this episode yet
Similar Episodes
May 7, 2026 ·8m
Apr 23, 2026 ·12m
Apr 16, 2026 ·12m
Apr 9, 2026 ·15m
Apr 2, 2026 ·13m