Advertising in Motion

from Tech Talk Hosted by BFM Media

We encounter adverts everywhere. From almost the moment that you open your eyes, to the time that you turn off your phone - ads are there. But did you know that video ads hold 5x more attention than static ads? Or that campaigns that use static plus lightweight motion video achieve a 35% conversion lift compared to static images alone? To tell us why motion design is important in the advertising world, we speak to Cyril Dhenaut, CEO & Co-Founder of Elixus Agency and Founder of Motionable.

Episode details come from the podcast's RSS feed.

Embed this episode

Attribution link and audio player

Ready to play

Advertising in Motion

0:00 22:41

No transcript yet.

Requests help us decide what to transcribe next.

Share this episode

Similar podcasts

What The Tech Podcast guysfromqueens Hosted by Andrew Zarian and Paul Thurrott; What The Tech!? delivers what every tech enthusiast needs and that is a spotlight on new and emerging technologies from around the world. They cover everything that is up and coming as well as do live unboxings along with reviews of current products. Join in the conversation because it doesn’t matter if you’re a noob or a tech vet. You will find something you like!

Frequently asked questions

How long is this episode of Tech Talk?

This episode is 22 minutes long.

When was this Tech Talk episode published?

This episode was published on April 15, 2021.

Can I download this Tech Talk episode?

Yes. Use the download control on the episode player to save the publisher-provided media file.