EPISODE · Nov 26, 2019 · 15 MIN
Advertising Vs. Educating with Content
from The Content Marketing Playbook · host Josh Culler
When most people think of "marketing" the first thing that comes to mind is "advertising." The interesting thing is that advertising is only it's own silo in the realm of marketing. On the flip side, educational content can be such a deeper way to connect with your audience and eventually convert them.
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