EPISODE · Oct 26, 2018 · 7 MIN
AEIOU and Sometimes Y: How Language is Used to Build Brands Part 1 of 2
from Marketing Insights · host MHE-Shanita Akintonde
"Own the language, own the customer" Language changes brand perception. The language you use in branding matters, so it isn't just what you say, it is what customers hear and how it makes them feel. Listen in to part 1 of 2 to learn more about how language defines and refines branding!
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AEIOU and Sometimes Y: How Language is Used to Build Brands Part 1 of 2
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