AFCON 2025 Shows That Sports are Becoming a Big Business in Africa

from Next Africa · host Bloomberg

As the 35th Africa Cup of Nations reaches the final stages, the organizers are already celebrating a record-breaking tournament.  In this episode, our Nigeria-based reporter Nduka Orjinmo joins Jennifer Zabasajja to talk about the growth of African football, the growing business opportunities for sports on the continent and why changes to the tournament could make it even more attractive to sponsors. For more stories from the region, subscribe to the Next Africa newsletter hereSee omnystudio.com/listener for privacy information.

Episode metadata supplied by the publisher feed · Published Jan 8, 2026

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AFCON 2025 Shows That Sports are Becoming a Big Business in Africa

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This episode was published on January 8, 2026.

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