EPISODE · Sep 13, 2024 · 15 MIN
Affiliate 2.0: The Deeper, More Sustainable Model for your Business
from 15 Minute Mastery · host 15 M Mastery
Are you struggling to keep up with the ever-changing affiliate landscape in iGaming? Introducing Affiliate 2.0 - the revolutionary model that's transforming the industry. Dmitry Belianin, a seasoned expert, candidly addresses the flaws of the traditional affiliate approach. He unveils how the transactional nature of the current model has led to short-term thinking, neglecting the long-term sustainability that operators crave. Affiliate 2.0 shifts the focus to building trust, credibility, and brand awareness - empowering affiliates to educate users and forge deeper, more transparent partnerships with operators. By prioritising user behaviour and traffic quality over quick conversions, this new model promises to maximise marketing spend and boost ROI for operators. Join the Affiliate 2.0 revolution and unlock a future of lasting success in the dynamic iGaming landscape. 0:00 What is Affiliate 2.0?1:37 Challenges with Traditional Affiliate Model3:50 Building Trust and Credibility with a New Model5:55 Impact on Traffic Verticals10:10 Operators' Perspective and Benefits13:48 The Future of Affiliate 2.0 Join the 15-Minute Mastery newsletter: https://newsletter.15m.com/subscribeFollow us on LinkedIn: https://www.linkedin.com/company/15-minute-masteryOr follow Dmitry directly: https://www.linkedin.com/in/dmitrybelianin/ Watch this show on YouTube: https://www.youtube.com/@15-MinuteMastery Welcome to “15 Minute Mastery,” the ultimate show for iGaming professionals, hosted by industry veteran Dmitry Belianin. With over 17 years of experience, Dmitry brings unparalleled insights and wisdom from top industry experts in just 15 minutes. Each episode delivers actionable strategies from all iGaming verticals to improve your personal and business performance. As the founder of Belianin, Dmitry also shares his expertise in nurturing high-potential iGaming startups. Subscribe to “15 Minute Mastery” for concise, high-value content and stay ahead in the competitive world of iGaming.
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Affiliate 2.0: The Deeper, More Sustainable Model for your Business
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