Affiliate Attribution Troubleshooting Tactics with Dave Zaron

Technology wizard Dave Zaron joins us on this episode to reveal the intriguing origin story of his e-commerce business and how word-of-mouth marketing propelled it towards success. Sit back and uncover the captivating journey behind his tech company, Zaronology. From leveraging the power of video editing to overcoming the challenges of finding the right product-market fit, Dave's tale is a testament to perseverance and innovative thinking.Dive deep into the world of tech as Dave recounts his adventures in the 2012 election, his collaborations with black hat networks, and his experiences with online retail and tech debt. Get an insider's glimpse into his work with household names like Mr. Beast and Mark Grober. But we're not just here for the stories - Dave also offers some invaluable advice on navigating tracking, implementation, and attribution in the realm of online marketing.Finally, we venture into the practical side of things. Discover the power of cross-selling and how it can significantly increase your average order value. With Dave's strategies for upselling and order bumping, you'll be well-equipped to maximize your business's potential. Whether you're a tech junkie, an entrepreneur or just intrigued by the intersection of tech and marketing, there's a wealth of knowledge waiting for you in this episode. It's time to learn, grow, and unleash the power of technology! The hottest affiliate recruitment tool of 2026 is Alfie. There is a 7-day free trial and a no-risk 30-day money-back gauranteeGo to Dustinhowes.com/trial to sign up If you’re serious about affiliate partnerships, you need to know FMTC. They help brands connect with qualified, trusted content partners instead of wasting time on low-quality traffic. FMTC is where top publishers go to discover offers they actually want to promote—and where brands go to scale affiliate revenue with real relationships, not spammy outreach. If you want smarter affiliate growth, check out FMTC at Dustinhowes.com/fmtc Have you heard about Inflektion yet? They are changing the game in Affiliate marketing.The only platform with personalized funnels to scale partnership marketing for brands, agencies, influencers, and affiliates. Catering to the health and wellness space, this tracking soluition is helping build landing pages for partners in a manner of minutes instaead of weeks. They have social listening to capture all the content your brand is creating so that you can find more partners talking about yFor more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com