EPISODE · Feb 24, 2026 · 15 MIN
Affiliate Strategies During the Holidays: How to Utilize this time
from Affiliate Nerd Out · host Dustin Howes
Ending a partnership is never easy, especially when a brand faces a sudden budget crunch. Christen Evans (she/her) and I talked about how to handle these awkward breakups without burning bridges. We have both seen brands pause services right before the holidays because their Q4 didn't hit the mark.My biggest piece of advice is to avoid holding a program hostage.Demanding extra payments or blocking access only hurts your reputation in the long run.Instead, I focus on creating a smooth transition document to help them succeed while we are apart. This gesture of goodwill often leads to clients coming back when their funding returns.We also discussed the new YouTube Shopping affiliate program and how it might change creator outreach. Plus, I shared a few productivity tools that help me run a one-man show without losing my mind.How do you handle it when a long-term client needs to step away for a while?Do you leave the door open or move on completely? Have you heard about Inflektion yet? They are changing the game in Affiliate marketing.The only platform with personalized funnels to scale partnership marketing for brands, agencies, influencers, and affiliates. Catering to the health and wellness space, this tracking soluition is helping build landing pages for partners in a manner of minutes instaead of weeks. They have social listening to capture all the content your brand is creating so that you can find more partners talking about yFor more tips on how to scale your affiliate program, check out https://performancemarketingmanager.com
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Ending a partnership is never easy, especially when a brand faces a sudden budget crunch. Christen Evans (she/her) and I talked about how to handle these awkward breakups without burning bridges. We have both seen brands pause services right before the holidays because their Q4 didn't hit the mark. My biggest piece of advice is to avoid holding a program hostage. Demanding extra payments or blocking access only hurts your reputation in the long run. Instead, I focus on creating a smooth tr...
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Affiliate Strategies During the Holidays: How to Utilize this time
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