Agents Prefer Free AI Over Brokerage Tools

Agents are ditching their brokerages’ pricey AI tools for free platforms like ChatGPT and Gemini, revealing a major disconnect between corporate investment and real-world productivity. While brokerages pour resources into enterprise AI, most agents are finding immediate value in simple, accessible tools — even writing custom code to automate their workflow. The real test of AI success? Whether it helps agents close deals — not flashy branding or complex tech. Master prompt engineering, not the tool, to unlock true potential. Support the show:Get a discount at https://solipillow.com/discount/dnn. Advertise on DNN:[email protected] This is an automated, high-level news summary based on public reporting.Report issues to [email protected]. View sources & latest updates:https://sources.thednn.ai/96fcbfb2deb9d0c8