AI Activated, in partnership with Microsoft, We. Communications, and the USC Center for PR

from The PR Week · host Steve Barrett, Frank X. Shaw, Melissa Waggener Zorkin, Fred Cook, WE Communications

PR leaders from Microsoft, We. Communications, and the USC Center for PR unpack their latest research on AI’s impact on the industry. The We. Communications and USC Annenberg study Energized by AI reveals that AI is making communicators feel more valued, while USC’s Relevance Report, produced with Microsoft, showcases how AI is reshaping the way we work, create, and connect. PRWeek.comTheme music provided by TRIPLE SCOOP MUSICJaymes - First One Follow us: @PRWeekUSReceive the latest industry news, insights, and special reports. Start Your Free 1-Month Trial Subscription To PRWeek Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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This episode was published on March 20, 2025.

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