AI Agents Are Coming: Jes Scholz Reveals How to Prepare Your Business NOW

from The Near Memo · host Greg Sterling, Mike Blumenthal & David Mihm

Send us Fan MailIn this episode, Jes Scholz joins Greg Sterling and Mike Blumenthal for a deep dive into the forces reshaping search: AI agents, the rise of conversational interfaces, the 60/40 brand-activation model, content freshness, multimodal distribution, and why your database — not your website — may determine your competitive future.Jes explains what marketers must do now: update your content strategy, test your site with agents, fix your UX friction, and prepare your database for natural-language inputs. Essential listening for SEOs, CMOs, and local businesses navigating the next wave of digital change.Subscribe to our newsletters and other content at https://www.nearmedia.co/subscribe/

What this episode covers

Send us Fan Mail In this episode, Jes Scholz joins Greg Sterling and Mike Blumenthal for a deep dive into the forces reshaping search: AI agents, the rise of conversational interfaces, the 60/40 brand-activation model, content freshness, multimodal distribution, and why your database — not your website — may determine your competitive future. Jes explains what marketers must do now: update your content strategy, test your site with agents, fix your UX friction, and prepare your database for n...

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AI Agents Are Coming: Jes Scholz Reveals How to Prepare Your Business NOW

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This episode was published on December 11, 2025.

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