AI and Storytelling - Pragmatic Marketing in IoT (Kigen)

Go-to-Market Strategy & IoT Security Innovation with Vincent Korstanje of KigenIn this episode of The B2B Engagement Podcast, Gavin Finn sits down with Vincent Korstanje, CEO of Kigen, to explore the complex world of executive go-to-market strategies in today’s fast-evolving technology landscape.Vincent shares his journey from technical expert to business leader, revealing the pivotal moments that shaped Kigen’s innovative approach to IoT security.Key topics include: How Kigen’s eSIM technology is revolutionizing device security and seamless connectivity The importance of customer-centric problem-solving in driving business success Creating a high-trust, mistake-friendly company culture that fosters innovation The future role of AI in decision-making and business transformation The power of storytelling and multichannel engagement in modern B2B strategyTune in for a masterclass on balancing technology with real-world impact, building strong partnerships, and crafting strategies that drive customer success.Learn how Kaon helps B2B companies communicate their value story effectively: Visit kaon.com