EPISODE · May 25, 2026 · 40 MIN
AI and the Human Future of Care: The Patient Is More Than Data with Peter Brem
from Business Transformation Pitch with The CX Goalkeeper · host Gregorio Uglioni
This episode explores the intersection of AI and healthcare, focusing on how technology can support, not replace, human connection. Peter Brem shares real-world examples, challenges, and practical advice for leaders and clinicians to ensure patient-centered care remains at the heart of innovation. About Peter Brem: Peter Brem is a Senior Clinical Specialist and Advanced Practice Physiotherapist at Kantonsspital Winterthur, one of Switzerland's leading cantonal hospitals. A TEDx speaker, lecturer at ZHAW and an invited Speaker, and co-architect of one of Switzerland's first formal Advanced Practice Physiotherapy curricula, he has spent two decades at the intersection of clinical excellence, systems transformation, and digital health. His reference points are not only clinical. He is deeply influenced by the hospitality philosophy, the belief that unreasonable care and relentless excellence are not luxuries, but standards. He brings that mindset into a context where most people have stopped expecting it: the rehabilitation ward. He holds an MSc in Pain Management (Leicester), a Digital Health certificate from Stanford, and an Advanced Management Program from the University of St. Gallen. Recently he has delivered an AI in Healthcare webinar to 180 participants in Laos, hosts a webinar series on AI for allied health professionals across Switzerland, and has worked with performance technology in clinical settings since 2019. Peter doesn't talk about the future of healthcare. He builds it — patient by patient, system by system. Relevant links: https://www.linkedin.com/in/peter-brem-msc-53607783 https://www.instagram.com/brempete_r/ Chapters: 0:00 - Intro 0:35 - Introduction to Healthcare AI and Human Connection 1:07 - Building the Future of Healthcare Education 3:39 - The Role of Technology in Patient Care 6:31 - Insights from a TEDx Talk on Movement and Health 7:59 - Daily Exercises for Better Health 9:16 - Reevaluating the 10,000 Steps Guideline 11:12 - Building Trust in AI for Healthcare 15:05 - Patient-Centric Healthcare Systems 17:29 - AI's Impact on Patient Perception 24:59 - Successful AI Use Cases in Patient Care 29:04 - Understanding AI's Limitations in Healthcare 32:52 - Quickfire Round: Insights and Advice 37:32 - Peter's Golden Nugget: Human Connection in AI Age 39:16 - Conclusion and Thanks Please, hit the follow button and leave your feedback: Apple Podcast: https://www.cxgoalkeeper.com/apple Spotify: https://www.cxgoalkeeper.com/spotify About the host: Gregorio Uglioni is a seasoned transformation leader with over 15 years of experience shaping business and digital change, consistently delivering service excellence and measurable impact. As an Associate Partner at Forward, he is recognized for his strategic vision, operational expertise, and ability to drive sustainable growth. A respected keynote speaker and host of the well-known global podcast Business Transformation Pitch with the CX Goalkeeper, Gregorio energizes and inspires organizations worldwide with his customer-centric approach to innovation. Follow Gregorio Uglioni on Linkedin: https://www.linkedin.com/in/gregorio-uglioni/
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AI and the Human Future of Care: The Patient Is More Than Data with Peter Brem
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